[QUOTE] do you expect 0 tires to perform the same as tires? do you expect a coolant pump to last as long as a coolant pump? good spark plugs mean good ignition. good ignition means a little more power and lower emissions. unless you're into recreational spark plug changing, the more expensive plugs with their much extended replacement interval and better efficiency more than pay for themselves.- Hide quoted text - - Show quoted text -[/QUOTE] yeah, but OEM denso and NGK plugs for one Honda 4 banger vs another; sheesh, for the price of one B16 plug I could install 6 D16 plugs and have very good ignition of the mixture.